SORRY I AM POOR IN ENGLISH.
&
I am NOOB also.
Hello! It's maharshi kushwaha :) and in this article I am going to discuss about SEO and how to do SEO.
First of all we have to know, what is SEO?
SEO stands for Search Engine Optimization, means Optimize your blog/article according to Search Engine. In other words, we can say that SEO is process in which we prepare our blog/article to rank higher on Search Engine to gain more traffic.
According to Wikipedia, SEO is “the process of affecting the visibility of a website or a web page in a search engine’s unpaid results.”
Techniques of SEO:
There is two technique of SEO-
- ON Page SEO
- Off Page SEO
ON Page SEO:
In ON-Page SEO we make our site optimized and user-friendly, there is many task to optimize your site but at first I will suggest you to do some research.Research:
- Niche Research
- Keyword Research
Niche Research:
Niche research means choosing a topic to write a blog. It is very important because if you are staring a blog than you will want to rank your blog easy and fast, so if you have chose a good topic to write, it will help you.JUST THINK, WHAT USERS THINK
Keyword Research:
According to moz "Keywords are ideas and topics that define what your content is about. In terms of SEO, they're the words and phrases that searchers enter into search engines, also called "search queries." If you boil everything on your page — all the images, video, copy, etc. — down to simple words and phrases, those are your primary keywords."In my way, we can say that keyword is that word or sentence, which we search on search engine to find our answers or solutions.
Some keywords are searched by so many people and some keywords are searched by a few people and for some keywords has there are many websites and articles on internet and for some there are a few websites and articles are available on internet.
If you can get a Keyword which have so many searches and there is a few articles on internet, it will be so good for you.
JUST BE YOUR USER
Now we will know how to find a high search and low Competition keyword. For this task you have to use some SEO Tools. I like to use ahrefs(paid) and UberSuggest(free)
Lets use UberSuggest, I use it because I am grib! lol "D
Open UberSuggest and just enter the keyword and select language and country and hit the search.
Here You will get information about your keyword and in left side there is sidebar. You have to hit the Keyword Ideas to find more keywords related your searched keyword.
Now you have some keywords, We will use it.
ON Page SEO CHECKLIST
Title:
In On-Page SEO title is so important factor. You Have to start your title with main focused keyword and you should also use modifiers in your title as: 2019, updated and review etc. If your title is ranked on 1st page but your title is not relevant to your user's search, than your article will not be opened. So make title carefully. Put your title in <h1> tag.URL:
An industry research found that short url rank better on Google.- www.mysite.com/blog/archive/7/7/2000/seo-by-msk
- www.mysite.com/seo-by-msk
There is 2 types of URL and you have to use 2nd type always. Your should use dash(-) to connect two words in url, and don't use underscore(_).
Keyword Placements:
- In Title & Description.
- In URL.
- In The starting 100 words of article.
- Use LSI Keywords In the article.
- In last 100 words of article.
LSI Keywords:
LSI stands for "Latent Semantic Indexing". Ever you noticed when you search on google for something, in the last of SERP page, google show some suggestions, these are LSI keyword.In short those keywords, which are related to your main keywords and being searched on google are LSI keyword.
As example: See in images
By using LSI keywords we can rank better on google.
OUT-BOND Links:
You know what is out bond link? actually outbond link is that link of trusted websites which is related to your article. Think you have written a article with title of "How To Do SEO" now in the article you can some links of wikipedia article which is about SEO. By researching many article with good ranking I found that with outbond link, we can rank better on google.Link to relevant and authoritative sites only
Internal Linking:
Internal linking is method in which we link our old and related article in our article. Lets understand it with example. Think you are writing a article "How To Rank Better" and previously you have already explained "What is SEO" than you have to add that article's link with an anchor text "Learn what is SEO". If you want to see more example of internal linking, just open any wikipedia article.
Image optimization:
Use your targeted keyword as image name and keep image size under 100kb(if possible). And use targeted keyword in image's alt tag.
ALT tag is so important for image optimization.
Use Multimedia:
Think you are writing a blog about SEO and you use images , graphs and videos in that article , when your article will be ranked it will cover image search, all search and also video search. That's why I am saying to use multimedia in your articles.For Videos, upload it on Youtube and just embed it in your article.
Write Long Article:
According to research long articles rank better in SERP. Keep your article length minimum 800words.Social Sharing Buttons:
Provide Social Sharing button in your article, if your user will share your article on social media, you will get social signals and with the social signal articles get better ranking.Speed Up You Site's Loading Speed:
If your site is slow in loading that near about 80% users will not be back on your site again, so speed up your site.- For More Read this article of backlinko Page Speed and SEO
Now I think it is enough for On page SEO, if you have any questions than inbox me on facebook.
My Facebook Account : https://www.facebook.com/itx.msk
OFF Page SEO:
According to me "It's all about link building"
we will know about link building in next article.
I can't write too much in one shot! lolX "D
Just Give Me Your Feedback ;)
I want to know, It's helping you or not?
I want to know, It's helping you or not?